We are thrilled to announce that Bridget Lohrius, a highly respected internal and change communications specialist and president of Lohrius Brand Consulting, and Will Robinson, formerly of Ogilvy PR’s 360 Digital Influence and one of the brightest digital and social media thinkers around, will be working with Hillenby as senior strategists. Both of these partnerships bring a strong pairing of high-level talent and rock-solid values that will allow our firm to offer an even more robust and integrated suite of capabilities to our clients.
Just a few words on these great additions. Hillenby President Rob Hoppin got to know Bridget through her work at Walmart, where she has helped effectively develop and implement organization-wide change management initiatives. Rob will attest that she is one of the most talented internal communications writers he’s ever come across. As a senior digital strategist at Ogilvy, Will developed B2B and B2C online engagement programs for high-profile clients such as IBM, Siemens, Time Warner, Tropicana and Marriott. We’ve been working with Will informally for a couple months now, and have come to rely heavily on the high caliber of his strategic and creative counsel.
So what will this new expertise mean for our clients? We’ll offer an expanded array of internal communications and digital services that will be delivered in that high-quality Hillenby way, whether it’s a comprehensive social media audit or an employee engagement platform. When a crisis situation arises, we’ll be able to quickly and seamlessly integrate internal audiences and digital channels into rapid response strategies. We’ll also be adding an employee engagement component and tailored social media strategies to our world-class executive communications and public affairs programs.